LICENSING & JOINT VENTURES
Unlocking the hidden value of your technology.
Whether you are an emerging company with a new product, or a seasoned player looking to capitalize on existing technology, licensing or selling intangible assets/technologies can provide an important source of cash flow. Like many other deals, the value of a licensing agreement or intangible asset is abstract and requires well-planned negotiations and strategy to guarantee that businesses receive their due reward.
The partners at Conexus Capital Advisors have negotiated numerous licensing agreements across a broad range of situations and can help to maximize your product's value while at the same time, minimizing the rights you relinquish.
Buy, Without Buying...
Joint ventures provide an excellent alternative to acquisition when assets or technologies are not tangible - e.g. critical personnel who can leave following an acquisition or when firms complement each other's capabilities and strenght. JV's, when skillfully negotiated, provide protection against this risk, and serve to align both the short and long-term expectations of all parties involved. It has been our experience that the best JV's are often the simplest, with established incentives and measurable milestones. The partners at Conexus have negotiated and structured numerous joint venture agreements many of which remain active today.